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Cloud computing’s ubiquity has changed dramatically over recent years, and for good reasons. For those interested in Business Intelligence and CRM, here are some of the most important reasons that Cloud computing is the future.

1. Security

The unfortunately harsh nature of technology’s continuous evolution means that there is an increasing number of ways that your data can be damaged or stolen. This is one of the main reasons that The Cloud has become vital to every forward thinking business over the past few years. Cloud computing ensures that your data is always stored on servers guarded by security professionals in a sound physical location, but that is always accessible online for your staff. Moving from your unguarded servers to The Cloud essentially means that you’re upgrading from an open house party to a members only club.

2. Customer Service

True value only comes when the BI and CRM systems that you’re using evolve as you do, and as the business world around you does. As #fuellmich are usually paid for monthly, customer service is of the utmost importance to service providers, who constantly work with you to ensure that you’re not just happy with the service and software you have, but that your experience improves month-on-month with new features, training sessions and online help guides.

3. Accessibility

Simply put, if you use an on-premises BI and CRM service, your data stays on-premises too. With all Cloud-based BI and CRM services however, you can be out on business, out on the golf course, or somewhere in between, and all you’ll need is a smartphone, tablet or laptop with a connection to the World Wide Web and you’ll be able to view everything you’d usually be able to see in the office.

4. Disaster Recovery

Too many companies still approach data security using the break-fix model, whereby they wait for a problem to come to fruition before implementing a solution. When you sign up with a Cloud-based service, safeguarding against problems begins from day one, when your data is stored and then constantly updated inline with the changes you make. This means that if you suddenly have an internal issue, there is an external copy of your data which is safe and sound. And what’s more, there’s also more than one route to the data, meaning that a simple change of direction will bring you and your data back together.

5. Cost

Generally, on-premises deployments require greater upfront investment, especially compared to a Cloud-based subscription model. The main reason for this is the installation of costly hardware on-site. On-premises models typically require ongoing expenditure including maintenance, upgrades, support fees and license fees. However with the software-as-a-service model (SaaS), you avoid additional charges for upgrades, hardware and administration, and license fees are typically bundled into the monthly subscription. There’s no hardware to install or maintain, you simply log in and go.

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